Integrated media buying and inside sales consulting for developers who want measurable, lead-to-transaction results — not impressions reports. We help you bring deals in-house, reduce your co-op line item, and actually track what's working.
Your creative agency builds beautiful campaigns that generate impressions. Your co-op brokers generate leads — but you pay 5% in commissions and have no visibility into what's actually converting. Meanwhile, your in-house team is sitting on thousands of unworked registrants with no playbook to turn them into appointments.
Awareness campaigns without an inside sales conversion system are just expensive branding. We build campaigns that generate qualified lead flow directly to your sales reps.
On a 200-unit project at $700K avg, a 5% co-op line is $7M. Bring 50% of deals in-house and you net that to under $4M — a savings that goes straight to the bottom line.
When marketing and sales operate in silos, neither improves. We feed sales-level data back into targeting algorithms in real time so your campaigns get smarter every week.
Across $58K in combined ad spend on three GTA development campaigns from August to December 2025, we delivered consistent, measurable, lead-to-appointment results.
We don't just run ads. We build the system that turns ad spend into booked appointments and firm deals — then we train your team to run it.
Meta, Google Search, Display, and YouTube campaigns structured to generate qualified leads — not vanity metrics. We run 6+ creative variants per ad set and optimize for cost per appointment, not cost per lead.
Automated email drip and SMS sequences engineered to achieve 30%+ inbound response rates. When a lead responds, your inside rep takes over instantly via our mobile CRM — no leads fall through the cracks.
4+ hours of call training, objection handling scripts, and conversion frameworks — the same system we've used to achieve 10X+ ROAS on the co-op side. We train your reps to book appointments and close deals from digital leads.
We feed real-time sales data back into Meta and Google via Conversion API so the algorithms learn who actually buys — not just who clicks. Your campaigns get smarter every single week.
Leveraging our data pool of 240,000+ licensed brokers across Canada, we target co-op agents to educate them on your project and drive their own ad spend and database efforts toward your product.
Full data transparency from lead origination to firm transaction. Know exactly what your cost per lead, cost per appointment, and cost per deal is — and own the data for future campaigns and launches.
On a 200-unit project with a $700K average price point, the difference between a 5% blended co-op rate and a 3% rate is millions in recovered margin. With effective direct response campaigns and trained inside sales reps, we've seen developers bring 40-60% of their deals in-house.
See What This Looks Like for Your Project →| Metric | Status Quo | With Blitzscale |
|---|---|---|
| Total Revenue | $140M | $140M |
| Co-op Rate (Blended) | 5.0% | ~3.0% |
| Total Commission Paid | $7.0M | $4.2M |
| Marketing + Mgmt Fees | $150K | $150K |
| Net Sales Cost | $7.15M | $4.35M |
| Savings | — | $2.8M |
We audit your project, target audiences, and existing assets. Then we build 6+ creative variants, ad copy, and your landing experience — all included.
Campaigns go live across Meta and Google. For the first 10 days, we run broad demographic targeting, then let the algorithm narrow to the highest-intent audiences.
Leads enter our automated nurture system. Simultaneously, we onboard and train your inside sales team on call scripts, objection handling, and our SMS conversion flow.
Real-time feedback from sales informs campaign pivots. We reallocate budget to winning channels, refine targeting, and scale what's working — all transparent and data-driven.
In the housing ad category, you can't manually select income or age. Instead, the algorithm finds the right audience based on who engages with your creative. Feed it the wrong signal, and you get the wrong leads.
How we use video creative to train the algorithm to find actual buyers instead of browsers.
Direct correlation between digital advertising presence and unit sales velocity on development launches.
We still run real estate teams. We still spend our own money on ads. Everything we recommend, we've tested with our own capital first.
Founding Partner · Marketing
Founding Partner · Sales
Client Acquisition
Direction + Consulting
Book a 30-minute strategy call. We'll audit your current cost per appointment, model the in-house savings opportunity, and show you exactly how the system works.